On April 7, 2013 the twisted cycling minds at Spy Optic are rolling out their “Hell Of The North County” Belgian Waffle Ride for the second year in a row. The 200k race features 10,000 vertical feet of knee blasting climbs, dirt roads, creek fordings, river crossings, bone jarring descents while winding its way through San Diego, California’s beautiful, yet perilous North County region.
Here’s how event founder and Spy President and CEO Michael Marckx describes it.
“Belgium has been for a century the epicenter of international professional cycling in the early spring race season, and the SPY Belgian Waffle Ride is an homage to the storied history and folklore of bike racing in that region, a tribute to the incredibly arduous competitions staged there, and a celebration of our cycling heritage as a brand,” Marckx says. “With some similar terrain to Belgium that North County offers, we’ve done our best to emulate the race experiences of rural Ghent, Wevelgem, Flanders, Liege and Bastogne, with wearisome rolling hills, steep climbs, gravel and dirt roads, water crossings and a distance that few racers will ever contend with in the United States. We’ve also baked-in a fun Belgian breakfast and dinner, a whole lot of twists in the way of awards, and there’s a great foundation (CAF) that we’re excited to support through donations this year.”
So at least there’s a good cause for all this pain. For the official word from Spy, follow the jump. [click to continue…]
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