Last night (October 16, 2012, during the Presidential debates), in San Francisco, California, GoPro Founder and CEO Nicolas Woodman unveiled the GoPro Hero3.
Each new edition retains the iconic look of the previous award winning HD HERO cameras but comes in at about half the size of its predecessors and has built-in Wi-Fi technology. At the top end of the new product line up, the HD HERO3 Black Edition is one of the most powerful camera systems available, delivering astounding 4K and 2.7K video resolutions all in the size of a small box of matches, making it easier to share your world. The White, Silver and Black editions are available for pre-order at GoPro.com and are shipping to specialty retailers around the world for MSRP $199.99, $299.99 and $399.99 respectively.
Yes, just like the iPhone 5, everyone who uses and loves the GoPro is going to have to upgrade, dammit. Can’t have an old camera riding around on your new helmet can you?
[Link: GoPro]
